This past weekend, we here at OpenPaddock were blessed to have the ALMSChicks, Heidi and Brie covering the season opener for the American Le Mans Series and the Intercontinental Le Mans Cup 12 Hours of Sebring, and to have Ken Poe providing additional photos. Had it not been for them, we would have been in the dark when it comes to this most historic American sports car endurance race. This season, the series switched broadcast partners from the conglomeration of SpeedTV, NBC, and others to ABC/ESPN. Unfortunately, the deal doesn’t…Read More
OP-ED – ALMS TV Deal A Future Model?
Today’s ALMS TV deal will undoubtedly benefit a series that is trying to pick up the pieces after a economic meltdown had it derailed. The American audience was treated to the premier sports car series via Speed and CBS last season. The upgrade to ESPN/ABC offers a lot more positives than negatives in a time where sponsor air time is key. For a series like ALMS that needs more sponsors, this could prove to be a dream come true. The deal today came from a healthy marriage between ALMS and…Read More