Today’s ALMS TV deal will undoubtedly benefit a series that is trying to pick up the pieces after a economic meltdown had it derailed. The American audience was treated to the premier sports car series via Speed and CBS last season. The upgrade to ESPN/ABC offers a lot more positives than negatives in a time where sponsor air time is key. For a series like ALMS that needs more sponsors, this could prove to be a dream come true. The deal today came from a healthy marriage between ALMS and…
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Le Mans – ALMS Reaches Multi-Year TV, Digital Deal with ESPN and ABC
FROM: American Le Mans Series The American Le Mans Series presented by Tequila Patrón announced today a ground-breaking, multi-year broadcast and digital agreement with ESPN that ALMS President/CEO Scott Atherton is calling “a game changer.” The innovative deal involves televising the world’s premier sports car series over several ESPN programming and media platforms, including ABC, ESPN2 and ESPN3.com. Intersport, an award-winning media and marketing agency, represented the Series in the new television and digital agreement with ESPN. The core of the ALMS’ new innovative broadcast and digital package will deliver…
Read MoreMid-Ohio Weekend Review – Openpaddock.net Podcast
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Podcast: Play in new window | DownloadA day early on this one as we welcome Mike back to the fray. We take a look back at the weekend that was Mid-Ohio. We talk IZOD IndyCar as well as ALMS. We tell the haters to shut up as well. Thankfully there is not much in the realm of F1 to talk about but there is some rally. We talk potential of Saab as well as Sordo splitting with his co-driver. So sit back with your favorite beverage and enjoy the show!
Read MoreALMS – Drayson Racing Grabs P1
Drayson Racing has secured pole position for tomorrow’s race at Mid-Ohio. The Lola hit a top time of 1:10.034 with Jonny Cocker at the wheel. The team would take top honors by 0.932 seconds over the Dyson Mazda. Current championship leaders Highcroft Racing was able to secure the third position after being one of the quickest cars on track all weekend. Simon Pagenaud was the driver of the car that will look to just put up solid points as their main contender Cytosport will be out due to heavy damage…
Read MoreEpisode 31 – Open Paddock Podcast
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Podcast: Play in new window | DownloadJoin myself and Mike as we get into the lack of news this week. We wrap-up Sebring and get into a small portion of rally news. We talk about the IndyCar 2012 panel as well as some news regarding the potential Baltimore Grand Prix. F1 is on tap and we preview both St. Pete and Melbourne. McLaren “snorkel” debate is heated!!! Grab your favorite adult beverage, sit down and enjoy! Be sure to post your opinion on the McLaren “snorkel” debate…we are going to…
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