INDYCAR – The Core Audience: YouTube is King

(Note: Numbers used in this article were retrieved on the afternoon of February18, 2014) A conversation between Matt Archuleta (@Indy44 get on twitter… follow him now), Steve Jarzombek (@sejarzo) and myself about YouTube, subscribers, the NASCAR behemoth and IndyCar uncovered something interesting. We all know that NASCAR far and away exceeds INDYCAR in popularity in all aspects of the word. But a curious little tidbit came to light when looking through social media numbers. The oft quoted social media count to determine who is watching is twitter. The official IndyCar…

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F1 – Report: USF1 on Serious Life Support?

I will preface this by saying I am not on an anti USF1 slaughter fest and am willing to admit that the factory for sale post may have been slightly hasty on my behalf; however there are new troubling rumors that Peter Windsor’s dream may be over and they may have some traction. With only one driver and no cars and with about a month left before Bahrain, USF1’s main financial backer Chad Hurley MAY be leaving the team in favor of Campos Meta or Stefan GP. The rumors have…

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Rally – WRC Highlight Shows on YouTube

The WRC has done the best thing ever to help assuage the off-season blues. All of their highlight shows from the 2001 through 2008 seasons are live on their YouTube Shows page. This is brilliant, and hopefully a trend that will get picked up by other racing series. I’m lookin’ at you IZOD IndyCar Series! I would also say I was lookin’ at F1, but lets be realistic, Bernie is too much of a troll to allow people to watch old seasons of his circus for free. Here’s the announcement…

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